Impress Media LLC is a full-service, independent firm specializing in public relations for entertainment and lifestyle accounts. Founded in 2004 by Jennifer Niederhoffer, Impress Media is dedicated to crafting and managing creative, thorough publicity campaigns for a wide variety of projects, including music, lifestyle, entertainment, celebrity, food/beverage, film, theatre, and not-for-profits. The firm works closely with every client to make sure all targets are explored in order to maximize coverage by television, radio, print, and online outlets.
Jennifer Niederhoffer is the former Publicity Manager of The Verve Music Group. During her seven years at Verve/GRP, she worked with all levels of artists in a range of genres including jazz, pop, Latin, electronica, and world music. Prior to that, she held positions in publicity at The RCA Records Label and Wayne Rosso Communications.